The year 1983. This generation marks the first flavor change since the existence of Coca-Cola. This change was mainly influenced by that the fact the Coca-Cola market share had fell 2. 5% percent in 4 years. Each percentage lost equals approximately 200 million dollars. This may have been a result of competitors, Pepsi-Cola, success. With the marketing competition pressures building Coca-Cola decided to come up with a new formula. The company spent 4 million dollars in researching a new formula. With some 200 newspaper and television reporters present, Coca-Cola announced the change in the formula on April 23, 1985. Within the first 24 hours of the announcement, over 81% of the United State's population had heard about the introduction of the new Coke. Within a week, nearly 1000 calls a day swamped to the Coca-Cola Company's eight hundred number from outraged customers.
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Selected Products
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Coca Cola T Shirt Women
Coca Cola Olympic
1994 Coca Cola 600
Opi Coca Cola
Coca Cola Vendo 44
Coca Cola Figurines
Coca Cola 1970
Coca Cola Ice Box
Coca Cola Bottle 100 Years
K Line Coca Cola Coke
Cocacoladanburymint
Coca Cola Ink Blotter
Coca Cola Button Sign 24
Coca Cola Hanging Light
Coca Cola Cooler
Coca Cola Employee
Coca Cola Our America
Coca Cola Envelope
Coca Cola Liter
Coca Cola Lighter
Coca Cola Ice Cooler
Coca Cola Shirt
Coca Cola Ice Pick
Coca Cola Pocket Knife
Coca Cola Pin Set
Vintage Coca Cola Fridge
Coca Cola Vending Machine
Coca Cola Trim A Tree
Coca Cola Rio 2016 Pins
Coca Cola Fabric Yard
Coca Cola Ornament Lot
Coca Cola Straight Side Bottles
Coca Cola Knives
Coca Cola Jacket Xl
Coca Cola Nascar Diecast
Coca Cola Decal