There might be dusting, or cleaning or hanging involved that also adds skills to the treasure chest. Even those family members who may not seem as anxious to get involved might find some curiosity in specializing in a particular area of interest. Are they a soccer fan? How about collecting only soccer related Coke items? There are virtually endless possibilities of the specialties that can exist within Coca-Cola memorabilia. Pin-up girls of days gone by, Olympic related, sporting event limited editions, the Coke Polar Bears, Christmas items, and on and on. There is bound to be something that can spark a bit of interest and get everyone included in their own way. Throughout the years, just as your family will grow and go in different directions as their interests develop and lives unfold, there will be memories and a common thread that you all will have. And the hobby can change and develop with you. The items collected may change as childhood fancies evolve into more mature interests. "Investing" in collectibles isn't always just for monetary gain although that is a nice possibility. Collecting Coca-Cola memorabilia seems to include many other paybacks and to bring unexpected treasures to your door. It may be a stretch, but wouldn't it be nice to be able to say "Families that Collect Coke together stay together?"The collector of soft-drink related collectibles usually gravitates toward the large group of Coca-Cola items available for collecting.