The formula contains aspartame, which is used as an alternate sweetener to sugar. Diet Coke already appealed to many consumers because it is sugar free. Coca Cola memorabilia and images have appeared throughout the years on a variety of products, which have become collectible antiques and collectibles. Collectors who begin a collection of Coca Cola memorabilia do not necessary focus on one particular item, but instead will general add anything that has the logo of Coca Cola to their collection. Collectors enjoy collecting true Coca Cola memorabilia, especially older ones that can be hard to find. A true Coca Cola antique has been manufactured for the Coca-Cola Company and have been licensed to be manufactured as well. Collectors will have collections contain this fabulous memorabilia that will contain bottles from Coca Cola to signs around the world from Coca Cola to polar bears from Coca Cola. Collectors can easily target fakes and reproductions that do not have the registered trademark and with the popularity and incredible volume of these collectibles. In the history of American manufacturing Coca Cola is a well known advertised products and the possibilities of collecting these products are limitless. The formula for Coke was developed in 1886 by a pharmacist and for over a hundred years this world renown product has been advertised in massive amounts. One of the most popular advertisement campaigns from Coke was their Santa Claus campaign, who projected a more wholesome image.

Coca Cola Vintage 1950s Cooler Ice Chest w/ Tray, Bottle Opener Acton Mfgvintage 1950's coca' cola red metal cooler 18" x 12" x 9"1950's Vintage Coca Cola "Drink Coca Cola" cooler w drain plug & bottle openerVintage Coca Cola Metal Cavalier Cooler with Lid, Bottle Opener 1950s (00q)Vintage 1950s Coca Cola Soda Pop Red Metal Cooler with Shelf Tray & Drain CapVintage 1950's Coca-Cola Aluminum Metal 6-Pack Holder w/ Retro Glass Bottles Vintage Original 1950 Coca Cola Thermometer Assembled In Mexico 29 Inch RareVintage 1950s Coke Coca-Cola "Handy Bottle Holder" Drive Refreshed Have a Coke1950's Vintage Richardson Root Beer / Coca Cola Barrel DispenserRARE Coca Cola Vintage Coke Ad LIFT!TASTE! ENERGY! Custom Framed 12x16" 1950'sRare Coca Cola Clock Fully Serviced And Working Great 1950 Era. Green background1950's STAINLESS COCA COLA PORTABLE COOLER+TRAY+LID VINTAGE CHEST SODA Vtg Coca Cola Trademark “Min 6 Fl Ozs” Glass Bottle Early 1950s HobbleskirtVintage Coca Cola Metal Cavalier Cooler with Lid, Bottle Opener 1950’s.Vintage 1950s Coca-Cola Coke 12x8 Barrel Metal Sign! VINTAGE 1950S COCA COLA SODA PLANT TOUR GIFT BOTTLE PENDANT KEYCHAINCOCA-COLA COKE 1950s WOOD TRUCK PANEL SIGN SODA BOTTLE CAP SPRITE BOYVintage 1950’s COCA COLA Coke Button Neon Sign - Mancave / Restaurant Decor1950's Coca Cola Menu Girl tray original, minor edge scratch, scuff, chipVINTAGE 1950'S COCA-COLA COOLEROriginal 1950s Coca Cola 24" Diameter Red Metal Button Sign COKE Bottle A-M 5-56Vintage Coca-Cola Miniature Glass Bottle Lighter Metal Top 2 ½” 1950s ? Rare V12Vintage Aluminum Coca Cola - 6 Bottle Carrier Coke- Six Pack Caddy 1950s # 3Vintage 1940's-1950's Coca Cola “Sign of Good Taste” Fishtail Metal Sign 53"The Eras Of Coca-Cola 1940-1950 Numbered Edition Musical Collector's PlaqueVintage 1950s Coca Cola Cooler Ice Chest WITH TRAY Action Mfg 1950's Original1950s Coca-Cola Coke Refrigerated Westinghouse Cooler for Stores BrochureVINTAGE COCA-COLA SODA POP BOTTLE RETURN DEPOSIT WIRE STORE RACK 1950'S ORIGINALVintage 1950s Coca Cola Metal Cooler Ice ChestVintage 1950s Coca Cola Sign, Large Metal Round 36"Vintage 1950 Coca Cola Advertisement Lot of 10 Vintage Coca-Cola National Geographic Ads 1950's & 1960's #11Vintage~DRINK COCA-COLA~Large Metal Cooler Ice Chest~Action Mfg~1950's 16x17x12"VINTAGE 1950S MARX 13" COCA-COLA Coke DELIVERY TOY TRUCKVtg 1950's Coca Cola Ice Pick w Original Box & Pick Sleeve Protector